We help government agencies rapidly respond in addressing and engaging the public in the event of natural disasters, pandemics, public health crisis, and other time sensitive issues. Our approach is to reframe challenges while protecting the agencyâ€™s reputation through a proactive, multi-tiered crisis communications strategy. Ultimately, our objective is to minimize as much as possible any negative impact to the overall brand image and reputation.
We use social storytelling to create impact around national issues and program areas by creating content and platforms that fuses news, live events, and social participation. Itâ€™s also an effective approach to communicate complex information, educate and influence, and activate the public towards action.
We help government build a digital infrastructure by investing in data and content that creates a more robust and fast-paced, real time outreach platform. We transform government â€œnewsroomsâ€ through AI-driven, predictive analytics by monitoring trending news, organizational mentions, and online chatter to quickly respond to looming crisis but also to provide education and awareness.