Month: April 2023

Blueprint Creative Group Adds Behavioral Health Division to Capabilities to Address Veteran Suicides, Mental Health Crisis, Maternal Health and Other Public Health Issues April 21, 2023 Blueprint Creative Group, a leading strategic communications agency with a health and science communications practice, has expanded its capabilities with a behavioral health division. The company aims to revolutionize…

Nashville Metropolitan Action Commission Retains Blueprint Creative Group for Rebranding Work Blueprint Creative Group is excited to announce that we have been awarded the task of developing and implementing a rebranding strategy for Metropolitan Action Commission (MAC). MAC is an organization that provides resources and emergency relief support for families and individuals in need. However,…

Implementing Social Norms Messaging – Part III In Part I of this three-part series, we explored the potential of social norms messaging as an alternative approach to reducing veteran suicides. Part II of this series discussed how traditional suicide prevention marketing campaigns can be ineffective in changing behaviors and preventing suicide, and that shifting perceptions…

Breaking the Stigma: Social Norms and Help-Seeking Behaviors Part II April 18, 2023 In Part I of this series on the power of social norms messaging to reduce veteran suicides, we explored the potential of social norms messaging as an alternative approach to reducing veteran suicides. Despite various resources and prevention campaigns implemented by the…

The Power of Social Norms in Reducing Veteran Suicides – Part I April 18, 2023 The issue of veteran suicides is a critical concern that requires urgent attention. The Department of Veterans Affairs has been implementing various programs and marketing campaigns to prevent suicide among veterans. However, despite these efforts, the number of veteran suicides…