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Digital Engagement

As an engagement agency, obviously digital engagement is at the core of what we do but not only in the sense of simply using digital and social media channels to engage but making it a part of the mix of communications tools used in every engagement program.

We see digital engagement as a platform to transform offline brand experiences into the digital world. It’s part of our 360° approach to building conversations around a brand and consumer’s lifestyles. We use it less as a push tool and more to empower the right people to pull and engage. We use the power of storytelling to transform a product into a brand and a brand into a personality.

Digital engagement and social media is consumer driven, transparent, engaging, inclusive, and sincere, and is not controlled, impersonal, exclusive, formal, or one-sided.

Through influencer mapping and customer intelligence, we get to understand your consumer, what inspires them, what connects them to one another, and what they want from a brand. We then equip them to become digital evangelists and lead brand-inspired conversations.

 

What we do best:

  • Influencer mapping
  • Conversation marketing
  • Content creation
  • Buzz monitoring
  • Digital strategy
  • Social media audit
  • Online reputation management
  • Digital PR