How are various departments within colleges and universities (both small and large) using social media to:
- increase admissions
- improve student retention
- activate and engage the student body
- engage alumni and solicit donors, and
- brand and increase awareness for specific schools/programs independent of the college’s overall brand.
We recently conducted a study on the use, effectiveness, and activation of social media among college and university departments and surveyed directors of admissions, marketing communications, alumni relations, institutional advancement/development, and Deans of various programs.
The result is a white paper of the 7 Best Practices in Social Media Use in College Admissions, Student Services & Alumni Relations.
Receive a free copy of the whitepaper by completing the form below.
